goodwill

UK
/ɡʊdˈwɪl/
US
/ɡʊdˈwɪl/

Übersetzungen

goodwillsubstantiv
goodwills
Pl.
The company's goodwill towards its employees is well-known.
Доброжелательность компании к своим сотрудникам хорошо известна.
The goodwill of the brand has been built over many years.
Репутация бренда строилась на протяжении многих лет.
нематериальные активы
The acquisition included a significant amount of goodwill.
Приобретение включало значительное количество нематериальных активов.
goodwilladjektiv
UK
/ɡʊdˈwɪl/
US
/ɡʊdˈwɪl/
Used attributively before another noun (e.g. "goodwill gesture").

Definitionen

goodwillsubstantiv
A friendly or helpful attitude towards other people or an organization.
The company donated to local charities to build goodwill in the community.
The established reputation of a business regarded as a quantifiable asset, and calculated as part of its value when it is sold.
The merger included a significant amount of goodwill, reflecting the brand's strong market presence.
goodwilladjektiv
Intended to express or encourage friendly feelings or benevolence.
The leaders embarked on a goodwill tour of neighboring countries.