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puffery

pufferyсуществительное

pufferies

множ.

Переводы

The advertisement was full of puffery about the product's effectiveness.

Реклама была полна преувеличений о эффективности продукта.

His puffery about his achievements was hard to believe.

Его хвастовство о своих достижениях было трудно поверить.

Дополнительные переводы

рекламная шумиха

Определения

Exaggerated or false praise or publicity.

The advertisement was full of puffery, making the product seem much better than it actually was.

(law, marketing) A promotional statement or claim so exaggerated that no reasonable consumer would rely on it as a factual representation.

Courts often regard slogans like "the best coffee in the universe" as mere puffery.

Синонимы

promotional language