Google’s Nest series of products is mentioned in the campaign example.
technology
Nest
Название линейки устройств Google для умного дома.
User Experience + Artificial Intelligence: Assessing the Qualities of AI-infused Systems
This study develops a method for evaluating the user experience of systems that incorporate artificial intelligence. It examines existing approaches, validates the AIXE evaluation scale and applies it to domestic smart speakers.
The campaign envisages making your home a nest.
advertising
уютное гнёздышко
В рекламной кампании дом представлен как уютное гнёздышко, символ комфорта и заботы.
User Experience + Artificial Intelligence: Assessing the Qualities of AI-infused Systems
This study develops a method for evaluating the user experience of systems that incorporate artificial intelligence. It examines existing approaches, validates the AIXE evaluation scale and applies it to domestic smart speakers.
An example is Google’s advertising campaign, that envisages to make your home a nest, with their Nest series of products for domotics.
marketing
превратить свой дом в уютное гнёздышко
Метафора в рекламном сообщении, представляющая дом как уютное и защищённое место.
User Experience + Artificial Intelligence: Assessing the Qualities of AI-infused Systems
This study develops a method for evaluating the user experience of systems that incorporate artificial intelligence. It examines existing approaches, validates the AIXE evaluation scale and applies it to domestic smart speakers.
Habitat typologies and extension; Fauna and Flora mapping; Number of active nests; Health of plants and crops; Ecological connectivity.
ecology
гнездо
Количество действующих гнёзд используется как экологический показатель.
Building Digital Twins
These conference proceedings present research on building digital twins and the transition to sustainable, resilient built environments. Contributions address building information modelling, indoor environmental assessment, smart sensors, energy performance and related digital technologies.
Feathering the multispecies nest: Green cities, convivial spaces.
ecology
гнездо
Часть метафоры общей среды обитания для нескольких видов.
Environmental Humanities in India
This collection examines environmental questions in India through literature, culture, Indigenous knowledge and the arts. Its essays explore relationships between people and landscapes, conservation, ecological justice and representations of environmental change.
Feathering the multispecies nest: Green cities, convivial spaces.
ecology
обустраивая многовидовое гнездо
Метафора создания или улучшения среды обитания, способной поддерживать множество видов.
Environmental Humanities in India
This collection examines environmental questions in India through literature, culture, Indigenous knowledge and the arts. Its essays explore relationships between people and landscapes, conservation, ecological justice and representations of environmental change.
On the Mayor's orders, mine host despoiled me of the sergeant's tuck, and Timothy marched me off to the jail, the rabble following, as full of chatter as a nest of magpies.
general
болтающий без умолку, как стая сорок
Яркое сравнение для группы людей, которые непрерывно и шумно болтают.
The Yeoman Adventurer
"The Yeoman Adventurer" by George W. Gough is a historical novel likely written in the early 20th century. The story unfolds through the experiences of Oliver Wheatman, a yeoman, as he navigates life in a tumultuous period marked by the Jacobite uprisings, personal ambition, and romantic entanglements. The novel delves into themes of bravery, identity, and the quest for adventure against a backdrop of deep social and political upheaval. The opening of the book introduces Oliver Wheatman as he reflects on his life in a rural setting, immediately exposing his longing for adventure and the complexities of his relationships, especially with a character named Kate and her brother Jack Dobson, a soldier. As he witnesses soldiers marching and grapples with feelings of inadequacy, his fate intertwines with that of a captivating woman, Mistress Margaret Waynflete, who is entangled in the Jacobite cause. The chapter sets up a series of events where violence and danger emerge, ultimately leading Oliver to rescue Mistress Waynflete, and shapes the thrilling and romantic quest that defines the narrative.
"I shall nest under the rick-straddle."
agriculture
ютиться под подставкой для стога
Устроиться и спать под рамой, поддерживающей стог сена.
The Yeoman Adventurer
"The Yeoman Adventurer" by George W. Gough is a historical novel likely written in the early 20th century. The story unfolds through the experiences of Oliver Wheatman, a yeoman, as he navigates life in a tumultuous period marked by the Jacobite uprisings, personal ambition, and romantic entanglements. The novel delves into themes of bravery, identity, and the quest for adventure against a backdrop of deep social and political upheaval. The opening of the book introduces Oliver Wheatman as he reflects on his life in a rural setting, immediately exposing his longing for adventure and the complexities of his relationships, especially with a character named Kate and her brother Jack Dobson, a soldier. As he witnesses soldiers marching and grapples with feelings of inadequacy, his fate intertwines with that of a captivating woman, Mistress Margaret Waynflete, who is entangled in the Jacobite cause. The chapter sets up a series of events where violence and danger emerge, ultimately leading Oliver to rescue Mistress Waynflete, and shapes the thrilling and romantic quest that defines the narrative.