Sign in
Enter the word for search

puffery

Translations

pufferynoun
pufferies
pl
The advertisement was full of puffery about the product's effectiveness.
Реклама была полна преувеличений о эффективности продукта.
His puffery about his achievements was hard to believe.
Его хвастовство о своих достижениях было трудно поверить.
Additional translations
рекламная шумиха
раздувание
Synonyms
exaggeration
hype
boasting
flattery
promotional language

Definitions

pufferynoun
Exaggerated or false praise or publicity.
The advertisement was full of puffery, making the product seem much better than it actually was.
(law, marketing) A promotional statement or claim so exaggerated that no reasonable consumer would rely on it as a factual representation.
Courts often regard slogans like "the best coffee in the universe" as mere puffery.
OverviewPhrasesExamplesAI ExpertDictionaries