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puffery
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puffery
noun
pufferies
pl
Translations
преувеличение
The advertisement was full of puffery about the product's effectiveness.
Реклама была полна преувеличений о эффективности продукта.
хвастовство
His puffery about his achievements was hard to believe.
Его хвастовство о своих достижениях было трудно поверить.
Additional translations
рекламная шумиха
раздувание
Definitions
Exaggerated or false praise or publicity.
The advertisement was full of puffery, making the product seem much better than it actually was.
(law, marketing) A promotional statement or claim so exaggerated that no reasonable consumer would rely on it as a factual representation.
Courts often regard slogans like "the best coffee in the universe" as mere puffery.
Synonyms
exaggeration
hype
boasting
flattery
promotional language
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